FlowState: Unleashed is a game-changing system built for Elite Athletes who refuse to let anxiety and self-doubt affect their future. Your Performance isn't just about skill, it's about mastering the mental game.
Available Online or 1:1 Coaching
Access to the FlowState: Unleashed Playbook which has tools and strategies to uplevel your performance.
10 Week Program with weekly Zoom calls (1 hour each) to build confidence, focus, and resilience.
10 Modules that will teach you everything you need to know about building confidence and controlling anxiety.
Private Members Only Platform for constant support, which includes Access to all Course Material, and the weekly live calls
Proven Mental Training Strategies with weekly action steps and drills to strengthen mental toughness.
Community Access - Join a network of like-minded, high-performing athletes to connect, share wins, and stay motivated.
FlowState: Unleashed Client
FlowState: Unleashed Client
FlowState: Unleashed Client
FlowState: Unleashed Client
FlowState: Unleashed is a mental performance program designed for Athletes who struggle with pressure, self-doubt, and inconsistency. If anxiety or low confidence is holding you back from playing at your best, this program will give you the tools to stay composed, sharpen your focus, and dominate key moments in the game.
Build the Mental toughness you need to perform under pressure, bounce back from setbacks and build unshakable confidence.
My name is Amy Ford and I am a Certified Mental Performance Coach and NLP Practitioner, and I’ve worked with thousands of athletes to help them get out of their own head and take control of their game.
I’m also a purple belt in Brazilian Jiu-Jitsu and compete internationally—but that version of me didn’t always exist.
For years, anxiety ruled my life. I was scared to leave the house. I was stuck in the loop of limiting beliefs that told me I wasn’t strong enough, confident enough, or calm enough to succeed. That mindset kept me playing very small.
Things changed when I started learning how to take control of my mind and my patterns. Once I understood how to shift my inner world, my outer world followed. My confidence grew. My performance levelled up. And I started winning—on and off the mats.
When I began working with hockey players, I realized how badly this mental training was needed in the sport. The pressure from coaches, parents, scouts, agents, and even social media can crush your confidence if you don’t know how to handle it.
That’s why I created FlowState: Unleashed—to give you the tools I wish I had earlier. Tools that help you take control of your thoughts, regulate pressure, and show up powerfully when it matters most.
If you're ready to stop second-guessing yourself and start performing with confidence and clarity, you're in the right place.
JOIN THE PROGRAMRecognize your Patterns in Play and Take the Mental Performance Assessment
TAKE ASSESSMENT
